How Internet Memes Intervene (English)
Gallery with 4 images: »Panel Talk on the Intervening Potential of Internet Memes«
Brigitte Weingart, Professor of media theory at the Institute for Theory and Practice of Communication, and Florian Schlittgen, PhD candidate, both Universität der Künste Berlin talk with Petra Wodtke. © Jürgen Morgenroth
1/41/4 Brigitte Weingart, Professor of media theory at the Institute for Theory and Practice of Communication, and Florian Schlittgen, PhD candidate, both Universität der Künste Berlin talk with Petra Wodtke.
© Jürgen Morgenroth
Brigitte Weingart, Professor of media theory at the Institute for Theory and Practice of Communication, and Florian Schlittgen, PhD candidate, both Universität der Künste Berlin talk with Petra Wodtke. © Jürgen Morgenroth
2/42/4 Brigitte Weingart, Professor of media theory at the Institute for Theory and Practice of Communication, and Florian Schlittgen, PhD candidate, both Universität der Künste Berlin talk with Petra Wodtke.
© Jürgen Morgenroth
Brigitte Weingart, Professor of media theory at the Institute for Theory and Practice of Communication, and Florian Schlittgen, PhD candidate, both Universität der Künste Berlin talk with Petra Wodtke. © Jürgen Morgenroth
3/43/4 Brigitte Weingart, Professor of media theory at the Institute for Theory and Practice of Communication, and Florian Schlittgen, PhD candidate, both Universität der Künste Berlin talk with Petra Wodtke.
© Jürgen Morgenroth
Brigitte Weingart, Professor of media theory at the Institute for Theory and Practice of Communication, and Florian Schlittgen, PhD candidate, both Universität der Künste Berlin talk with Petra Wodtke. © Jürgen Morgenroth
4/44/4 Brigitte Weingart, Professor of media theory at the Institute for Theory and Practice of Communication, and Florian Schlittgen, PhD candidate, both Universität der Künste Berlin talk with Petra Wodtke.
© Jürgen MorgenrothInternet memes have the potential for mass or even global circulation (by going viral), but this is often counteracted by disconnections and community-specific formulations of content (relatability). As an affective media practice, they are part of a specific means of forming collectives (connectedness), and make a significant contribution to rendering everyday experiences and feelings politically salient. Taking meme culture as an exemplary hybrid phenomenon, this research project »Appropriating – Remixing – Sharing: How Internet Memes Intervene« examines the conditions and scope of (proto-)political agency in contemporary digital culture—between art and pop culture, user empowerment and platform capitalism, global circulation and community orientation. In the interview, Prof. Dr. Brigitte Weingart and Florian Schlittgen talk about memes as interventionist tools for the micropolitics of everyday life and how, through their media overrepresentation, they manage to draw attention to the underrepresented.